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Knorr® Launches Cardi B’s Taste Combo to Create Quick and Delicious Meals at Home

Knorr and Card B partner to create the Cardi B's Taste Combo
Pictured: GRAMMY® award-winning hip-hop artist Cardi B | Photo credit: Unilever/Knorr
June 21, 2023
V. Sheree Williams
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Beyond the music, GRAMMY® award-winning hip-hop artist Cardi B is sharing her love of food with a new partnership with Knorr® and its products created to help prepared chef-inspired dishes at home.

A longtime fan of the brand, Cardi B’s collaboration is launching a menu of affordable recipes that aim to show families how easy cooking quick and affordable meals at home can be using Knorr’s wide portfolio of family-favorite offerings like bouillon, rice and pasta sides.

“Knorr is a staple in my kitchen and an ingredient I have been cooking with for many years,” says Cardi B. “My Cardi B Taste Combo brings together protein, veggies and Knorr Bouillon. That bouillon, by the way, is my secret ingredient to turn up the taste for my family! With Knorr, everyone can create their own delicious combos in their own kitchens.”

Cardi B’s Taste Combo to the Rescue

Earlier this month, Knorr and Cardi B introduced Knorr Taste Combos: a menu of delicious, nutritious and affordable recipes that bring together a tasty trio of veggies, lean protein and flavorful Knorr offerings, and can be prepared at home in under 30 minutes and under $4 per serving.

In addition to the recipes, Knorr unveiled the Cardi B’s Taste Combo, a recipe that calls for a few ingredients like chicken, a medley of veggies and flavorful Knorr® Chicken Bouillon. Check out the video as she shows how easy it is to make.

The Knorr Taste Combos campaign is inspired by the brand’s longstanding commitment to help families make meals at home together – meals that are not only delicious, but easy and affordable, too.

“While many turn to combo meals for an easy meal that tastes great and pleases many around the table, Knorr Taste Combos aims to remind everyone that such a delicious meal is also attainable – and easy to make – in the kitchen at home,” says Gina Kiroff, North America marketing lead for Knorr. “By partnering with Cardi B, a Knorr fan and also busy working parent herself, we knew we could inspire families to create meals that may not be fast-food, but that are soooo good.”

RELATED: SNICKERS® Ice Cream Partners with 2023 NFL Draft Pick Bryce Young

Knorr is inviting all enthusiasts of cooking at home to share how they integrate the flavor of Knorr into meals at home. They’re encouraged to share their delicious and nutritious everyday recipes on TikTok and using #KnorrVsCombo.

For more inspiration around other easy-to make at home Taste Combo recipes from Knorr, like a tasty Chicken Cheddar Broccoli Rice Bowl and flavorful Chicken Ramen Noodle Soup, be sure to visit KnorrTasteCombos.com.

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V. Sheree Williams

Sheree has been penning stories since the fifth grade. Her stories took a delicious and adventurous turn as an adult when she became a foodie.

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